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By now you’ve heard that Facebook Hashtags have been rolled out to many users. These hashtags link conversations together like they do on Twitter or Instagram, so that your community can go deeper into a specific topic. For example, a hashtag for How to create a Facebook Hashtag A Hashtag is simple a tag that…
The Tampa Bay Times, Center for Investigative Reporting, and CNN have created a list of the 50 worst nonprofits in America. Kids Wish Network tops the list. What should we do about this dark side of fundraising? Check out what Roger Craver has to say.
Nonprofits seem to “get” social media way more than brands. Or at least they have a baked-in advantage. Brands spend billions trying to get people to feel passionate about them. And still very few, like Starbucks, Apple and Google, actually succeed. Nonprofits have passion in their bones The short-term crush between a customer and a…
Virality is the percent of people that saw an update that liked, commented on, or shared it. For example, if 1,000 people saw a photo you posted on your Facebook Page, and 100 people liked, commented on, or shared it, the virality would be 10%. Because virility highlights how people talk about your posts, it’s…
