http://www.johnhaydon.com/2009/09/reawaken-your-mission/ Social media and inbound marketing for non-profits Sat, 31 Jul 2010 16:51:01 +0000 hourly 1 http://wordpress.org/?v=3.0 http://www.johnhaydon.com/2009/09/reawaken-your-mission/comment-page-1/#comment-6937 John Haydon Wed, 30 Sep 2009 23:10:13 +0000 http://www.johnhaydon.com/?p=9218#comment-6937 It's all about being a human. Forget mailings, email campaigns and your Facebook Page and think about specific supporters and donors. What are their personal challenges? How do they spend time with their family? What is important to them as a person? Of course you can't spend 80 hours a week doing face-time with donors, but you can spend an hour with one person - right? That heart-to-heart connection might go a long way in fueling the organizations "Big Why". You know this already - because you're a solid human being! It's all about being a human. Forget mailings, email campaigns and your Facebook Page and think about specific supporters and donors. What are their personal challenges? How do they spend time with their family? What is important to them as a person? Of course you can't spend 80 hours a week doing face-time with donors, but you can spend an hour with one person – right? That heart-to-heart connection might go a long way in fueling the organizations “Big Why”. You know this already – because you're a solid human being!

]]> http://www.johnhaydon.com/2009/09/reawaken-your-mission/comment-page-1/#comment-6939 John Haydon Wed, 30 Sep 2009 23:04:08 +0000 http://www.johnhaydon.com/?p=9218#comment-6939 Bethany - I think many non-profits forget to thank their donors. You can take things one step further by talking with them about the issues they are passionate about. Take a donor out to coffee once a week! If they're near the center, give them a tour. Bethany – I think many non-profits forget to thank their donors. You can take things one step further by talking with them about the issues they are passionate about. Take a donor out to coffee once a week! If they're near the center, give them a tour.

]]> http://www.johnhaydon.com/2009/09/reawaken-your-mission/comment-page-1/#comment-6936 Jeff Wiedner Wed, 30 Sep 2009 21:13:18 +0000 http://www.johnhaydon.com/?p=9218#comment-6936 Bethany - i think this is a big challenge for all parts of nonprofit work. Not only communicating the org's 'why' but remembering how to communicate the enthusiasm and energy that [hopefully] made you take on a career in the sector and/or that particular mission. Really appreciate the kick, John. Helps me rethink how we look at this whole community thing and actually engage with our friends. Bethany – i think this is a big challenge for all parts of nonprofit work. Not only communicating the org's 'why' but remembering how to communicate the enthusiasm and energy that [hopefully] made you take on a career in the sector and/or that particular mission. Really appreciate the kick, John. Helps me rethink how we look at this whole community thing and actually engage with our friends.

]]> http://www.johnhaydon.com/2009/09/reawaken-your-mission/comment-page-1/#comment-6938 Bethany Deines Wed, 30 Sep 2009 21:02:12 +0000 http://www.johnhaydon.com/?p=9218#comment-6938 This is one of the biggest challenges in donor stewardship. We often forget to thank donors for how they have specifically made a difference for our "Big Why." Donors want to feel good about their gift. Sharing how the "Big Why" will benefit is a great starting place. This is one of the biggest challenges in donor stewardship. We often forget to thank donors for how they have specifically made a difference for our “Big Why.” Donors want to feel good about their gift. Sharing how the “Big Why” will benefit is a great starting place.

]]> http://www.johnhaydon.com/2009/09/reawaken-your-mission/comment-page-1/#comment-3871 johnhaydon Wed, 30 Sep 2009 19:10:13 +0000 http://www.johnhaydon.com/?p=9218#comment-3871 It's all about being a human. Forget mailings, email campaigns and your Facebook Page and think about specific supporters and donors. What are their personal challenges? How do they spend time with their family? What is important to them as a person? Of course you can't spend 80 hours a week doing face-time with donors, but you can spend an hour with one person - right? That heart-to-heart connection might go a long way in fueling the organizations "Big Why". You know this already - because you're a solid human being! It's all about being a human. Forget mailings, email campaigns and your Facebook Page and think about specific supporters and donors. What are their personal challenges? How do they spend time with their family? What is important to them as a person? Of course you can't spend 80 hours a week doing face-time with donors, but you can spend an hour with one person – right? That heart-to-heart connection might go a long way in fueling the organizations “Big Why”. You know this already – because you're a solid human being!

]]> http://www.johnhaydon.com/2009/09/reawaken-your-mission/comment-page-1/#comment-3870 johnhaydon Wed, 30 Sep 2009 19:04:08 +0000 http://www.johnhaydon.com/?p=9218#comment-3870 Bethany - I think many non-profits forget to thank their donors. You can take things one step further by talking with them about the issues they are passionate about. Take a donor out to coffee once a week! If they're near the center, give them a tour. Bethany – I think many non-profits forget to thank their donors. You can take things one step further by talking with them about the issues they are passionate about. Take a donor out to coffee once a week! If they're near the center, give them a tour.

]]> http://www.johnhaydon.com/2009/09/reawaken-your-mission/comment-page-1/#comment-3869 Jeff Wiedner Wed, 30 Sep 2009 17:13:18 +0000 http://www.johnhaydon.com/?p=9218#comment-3869 Bethany - i think this is a big challenge for all parts of nonprofit work. Not only communicating the org's 'why' but remembering how to communicate the enthusiasm and energy that [hopefully] made you take on a career in the sector and/or that particular mission. Really appreciate the kick, John. Helps me rethink how we look at this whole community thing and actually engage with our friends. Bethany – i think this is a big challenge for all parts of nonprofit work. Not only communicating the org's 'why' but remembering how to communicate the enthusiasm and energy that [hopefully] made you take on a career in the sector and/or that particular mission. Really appreciate the kick, John. Helps me rethink how we look at this whole community thing and actually engage with our friends.

]]> http://www.johnhaydon.com/2009/09/reawaken-your-mission/comment-page-1/#comment-3868 Bethany Deines Wed, 30 Sep 2009 17:02:12 +0000 http://www.johnhaydon.com/?p=9218#comment-3868 This is one of the biggest challenges in donor stewardship. We often forget to thank donors for how they have specifically made a difference for our "Big Why." Donors want to feel good about their gift. Sharing how the "Big Why" will benefit is a great starting place. This is one of the biggest challenges in donor stewardship. We often forget to thank donors for how they have specifically made a difference for our “Big Why.” Donors want to feel good about their gift. Sharing how the “Big Why” will benefit is a great starting place.

]]> http://www.johnhaydon.com/2009/09/reawaken-your-mission/comment-page-1/#comment-3866 johnhaydon Wed, 30 Sep 2009 01:53:54 +0000 http://www.johnhaydon.com/?p=9218#comment-3866 You do good work, Val! You do good work, Val!

]]> http://www.johnhaydon.com/2009/09/reawaken-your-mission/comment-page-1/#comment-3867 johnhaydon Wed, 30 Sep 2009 01:53:17 +0000 http://www.johnhaydon.com/?p=9218#comment-3867 Thanks, Frank! Thanks, Frank!

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