Can SEO Be Simplified With A WordPress Plugin?

Fotolia 2245394 XS Can SEO Be Simplified With A WordPress Plugin?If you’re using a blog to promote your nonprofit (or small business), a large part of your strategy is getting found on Google – otherwise known as search engine optimization (SEO).

SEO is the practice of improving the traffic to a website from your website’s organic results on Google. If you don’t quite understand the value of SEO for your nonprofit, ask yourself the following question:

How would sending people to our website precisely when they’re interested in our cause, impact our online fundraising?”

Simply stated, SEO is about getting more high-quality leads with your blog.

What is WordPress SEO?

The problem is that most nonprofits know very little about WordPress SEO. What are title tags? What is a meta description? And how important is the prevalence of keywords, anyhow?

On top of this, blogging is only 1% of your job. You also manage your Facebook Page, organize events, write the email newsletter, and explain what Twitter is to board members.

CopyBlogger SEO

Last month, Brian Clark (@CopyBlogger) announced the Scribe WordPress SEO plugin (yes, that is an affiliate link). I purchased the plugin as soon as it was announced for four reasons:

  1. I write 12-20 blog posts a month.
  2. About 30% of my clients find me through search. Getting higher rankings on Google means more business.
  3. My time is extremely valuable. Amen, if SEO can be streamlined.
  4. Brian Clark is a leading authority on SEO copywriting and publishes CopyBlogger. In short, smart cookie.

The Scribe SEO WordPress plugin is not free, so I wouldn’t recommend it if you’re only writing 2-3 posts a month or have SEO expertise. I also wouldn’t recommend it if your primary goals for blogging do not include ranking higher in Google searches.

If you are interested in Scribe, I’ve included a few screen shots of how I used it for this blog post.

WordPress SEO Score

Scribe gives you a ist of recommendations to improve the findability of your content on major search engines. You can also re-analyze the effects your edits have on the content analysis SEO Score.

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Google SERP Preview

Scribe allows you to see how your title tags and meta description will appear on Google:

4395455627 ce64f1503b Can SEO Be Simplified With A WordPress Plugin?

Scribe also gives you instant feedback about what SEO elements need to be completed in your blog post.

4395455483 8f2b1de5f4 Can SEO Be Simplified With A WordPress Plugin?

If you want to learn more, visit ScribeSEO.Com

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  • drivenmg

    I am VERY tempted to get this John but being a numbers guy I would definitely like to see stats: before/after on SERP's and Analytic's. I think that would help push it more.

    • http://www.johnhaydon.com John Haydon

      I'm sure Brian will have before/after very soon.

    • http://www.facebook.com/ashevillehomes JeffLink

      I felt the same way and did some numbers myself. Three months of trying this at the introductory price would be 81 dollars( 27 times 3 months). Finding out it works later then paying 97 A month when I could be paying 27 and have an advanced account. Well I took a chance.

      • http://www.johnhaydon.com John Haydon

        Jeff. Great point (and great math). To me, the plugin is a no brainer
        - mainly because I blog as much as I do. The plugin creates an
        automatic check on SEO best practices for posts and pages.

        I'm going through old posts and pages and measuring a before and after
        anyhow – just because it will be useful for folks like Nathan.

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    I hope this gives you a better vision of the creative productivity.

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  • http://DCincome.com/blog chiropractic marketing

    WordPress is an open source blog publishing application powered by PHP and MySQL which can also be used for content management. It has many features including a work flow a plugin architecture and a templating system.And if I think they are good combination between SEO.

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    hello hi ,i read this site i think this site most need site for every one,so flow every one!

  • alliesrosey

    Actually most only need all in one seo pack, google sitemap generator, dofollow plug in and the permalink redirect plug in..and the right robots.txt file installed to prevent dupe content that word press generates. Everything else is overkill.

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    Thanks for sharing

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    We've also totally simplified the admin interface … FV All in One SEO Pack. If you really want keywords

  • mike1144

    i must say very good piece of information. thanks for sharing it with us. i was searching for such information.i must say very nicely described.
    thanks for your good post:)

    • http://www.johnhaydon.com John Haydon

      Thanks, Mike!

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  • http://www.broadwayseoinc.com Broadway

    Wondeful Post John, we think the related post plugin is huge for building relevant internal backlinks and it can also help retain pr on the pages.

  • Jamesclinton

    If you run a blog, then you shall know it takes time to interlink to previous posts. This plugin will simplify your search and also increases your resources to include images, maps and videos. One can concentrate on writing and not on searching.

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  • Clive at BlogBriefing.com

    Just noticed a rip-off version has been launched by Daniel Tan: SEOpressor plugin – very similar but without the exorbitant monthly fee of Brian's Scribe. Here's what I suggest – use one or the other then write the worst SEO optimized post imaginable – click on the 'recommendations' link (or whatever, it varies between the two).

    Next copy and paste those recommendations in to a text document, turn it into VERY large Bullet points and sellotape that list above your desk next to the picture of the girl tennis player scratching her butt.

    Next time you write a post check the list in case you didn't action something in your post. Why pay bucks for that info? Crazy!

  • Carol

    Thanks for yet another first-rate article. I am always searching for super WordPress tips to recommend to my own readers. Thank you for making this article. It's exactly what I was searching for. Truly terrific post.

    • http://www.johnhaydon.com John Haydon

      Anytime, Carol.

    • http://www.johnhaydon.com John Haydon

      Thanks Carol. Are you using the Scribe plugin?

  • http://www.johnhaydon.com John Haydon

    Thanks Carol. Are you using the Scribe plugin?

  • http://www.page1guaranteed.com.au Australian SEO Company

    i'm on scribe – great tool, expensive but i think it's cheap with what it can really do
    only advisable to users that truly understand SEO to really use it's entire potential and well of course be able get back what you paid for

  • http://www.facebook.com/people/Rupesh-Pawani/100000239152906 Rupesh Pawani

    I’m a big fan of the WordPress platform. Scribe seo is one of the best plugin in WordPress that works with WordPress to analyze your posts, give you information about them, and make suggestions about improving your post from an SEO Perspective. Once you’ve finished writing your post, the plugin checks to make sure you’ve written an optimized version of your title in the custom title field.

    If you have old post in your blog and you expected a little more out of? Use this tool to go back, re-evaluate, and tweak things a bit to improve them.
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    Submitting the RSS feed of your blog and podcast to syndication services will give you a link back to your site. In some cases, each time you publish a new blog post, the post itself will also get a link.

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    i must say very good piece of information. thanks for sharing it with us. i was searching for such information.i must say very nicely described.
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    I appreciate everything you have added to my knowledge base.Admiring the time and effort you put into your blog and detailed information you offer.Thanks.Regards,
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    I like this info, you have a perfect SEO for your blog. but if i want to check may SEO ability what i must do

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    If you run a blog, and and the blog ranking is not going up as you wished then their is problem related to content of your blog or with SEO.SEO is very important for blog website as it optimize the web site pages as well as improve the page ranking for the search engines.
    i must say very good piece of information. thanks for sharing it with us.

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    so how did this plug in go? highly recommended? have not tried this one, been waiting for reviews for the fellas who love to play with seo tools

    • http://johnhaydon.com John Haydon

      It's had an amazing impact on SEO for my blog simply by providing a checklist for each post.

  • Alla

    Normally I wouldn’t comment on posts but I felt that I had to as your writing style is actually good. You have broken down a tough area so that it easy to understand.

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  • http://pulse.yahoo.com/_IOKDY5CLCTQALF6ZLLZMU7N444 Andy Gonzallis

    The Scribe SEO WordPress plugin is not free, so I wouldn’t recommend it if you’re only writing 2-3 posts a month or have SEO expertise. I also wouldn’t recommend it if your primary goals for blogging do not include ranking higher in Google searches.

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    Great article and nice insights! I'm looking forward for another post from you, keep them coming. Thanks a lot for posting though.