The Complete Facebook Guide For Small Nonprofits (eBook)

The Complete Facebook Guide For Small Nonprofits

This ebook is a comprehensive “brain-dump” of strategies and tactics I’ve shared over the past couple of years to help small nonprofits get more out of using Facebook.

The Complete Facebook Guide For Small Nonprofits has 104 pages and 5 chapters:

  • Why Facebook?
  • Creating Your Facebook Page
  • Customizing Your Facebook Page
  • How To Make Your Facebook Page Do Tricks
  • Your Facebook Community
  • Facebook Extras

You’ll also find hot-linked video tutorials and case studies throughout the guide (simply click on the video images to view them online).

Like InboundZombie to get the download

The Complete Facebook Guide For Small Nonprofits is only available for connections of the InboundZombie Facebook Page. I’m doing several Facebook experiments around promoting the book, so that’s why it won’t be available anywhere else.

What you can expect from joining InboundZombie Page

  1. A cool eBook.
  2. A discussion forum within the Facebook Page that will dive deeper into the chapters.
  3. Strategies and tips about WordPress, Twitter and Facebook sent out through monthly updates.
  4. Meet other like-minded nonprofits learning about Facebook.
  5. A few other surprises I can’t mention right now. ;-)

Finally, I’ve licenced the eBook under Creative Commons which means you can do a lot of things with it – without having to ask me for permission.

  • What a friendly marketing tactic.

    I am new to your blog and have now read a couple of your post. I feel like you are a real and genuine person which has appealed to my senses enough where I might actually share my goodwill with you by adding you to my Facebook "likes" page for all my friends that cherish my opinion to see.

    Why? In return I get to feel like I have a connection to "John Haydon" the brand who has been sharing his knowledge with the world so openly and appears to be doing things right (thanks for copylefting your ebook) and I get a copy of his ebook for free by "liking" his Facebook Page.

    This all seems reasonable and good... but what if I do not want to support brands or strangers on Facebook? Is there no other way that I can show JohnHaydon.com that I value his site and insights enough to deserve an ebook without shattering my idealized Facebook presence of including only people and organizations I know personally?
  • Michelle. First of all, thanks for the compliments! They made my day.
    Second, I'm confused by your last question. How will liking my Facebook
    Page shatter your idealized Facebook presence?
  • The complements are well deserved!

    And to clarify, I suppose I see it as mixing business with pleasure (family and friends). Ideally I would like to keep my Facebook page purely about me and genuine interactions with friends (this might be an unrealistic imaginary line to some considering it is a commercialized and heavily marketed-to social network, nevertheless)... I don't want to use it for business social... I have LinkedIn++ for that.

    Thanks for the reply, and please keep the insights coming! They are extremely valuable.
  • You and I are similar. I use my Profile mostly for personal connections, and my Page for business.
  • zephyrmarketing
    I'm liking InboundZombie and have downloaded the guide. Looks like great work and a terrific resource. I can't wait to dig into it. Thanks John!
    Greg Elwell
  • Thanks, Greg. Let me know what the 2nd edition should include.
  • Thanks John. Just "liked" the page and downloaded the book.
blog comments powered by Disqus