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How to “get” social media

Fotolia 16464694 XS How to get social media

If you think you can successfully promote your nonprofit on Facebook and Twitter without using it personally, you’re missing the boat.

The best way to truly “get” Facebook and Twitter the way your fans do, is to go beyond reading a book. You must move to their country, immerse yourself in the customs, and talk with them as one of them.

People who are fluent in Japanese got that way because they spent considerable time in Japan.

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