Building a Loyal Facebook Fanbase

My good friend Jon Loomer and I chatted last week for the Social Media Pubcast.

Following are some of the topics we discussed:

  • The key advantage non-profits have over for profits
  • Differences and similarities in approach to and struggles with Facebook between non-profits and for-profits
  • Facebook Insights and the stats that matter (Demographics, Talking About This, Frequency)
  • Tips for Promoted Posts

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