Facebook is rolling out verified Pages and Profiles for desktop and mobile. The goal is to “increase authentic engagement on Facebook, specifically with celebrities, journalists, government officials, and popular brands and businesses”.
Like verification badges on Twitter, a checkmark will appear in a number of places:
- Next to the name of a Page
- When hovering over the name of a Page
- In Graph Search queries
- In stories about a Page
- In News Feed ads for a Page