From The Blog

OMG! You Won’t Believe What Facebook Just Did To Click Bait!

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Click-baiting is when you post a link that encourages people to click, without telling them what they will see. For example, “OMG! You Won’t Believe What Facebook Just Did To Click Bait!” And of course these examples from UpWorthy: Tricking people into clicking? Don’t do it. The purpose of click-baiting is to trick people into clicking. The more […]

Facebook Kills Like-Gating, Now What?

No more like-gating

Like-gating is when you require a someone to like your Facebook Page BEFORE they can have access to exclusive content, coupons, giveaways, etc. For many Page admins, this tactic was an easy and powerful way to get more Facebook fans. However, effective November 5th, like-gating will be a no-no. Facebook says that this is good for marketers AND users: “To ensure […]