Tag Archives: content marketing

10 Tips for Turning Photos Into Powerful Stories

Kids reading stories

The Internet is slowly but surely becoming one big picture book. Instagram and Pinterest have grown at astronomic rates precisely because they allow people to easily create, curate and share pictures. And Facebook has placed more importance on pictures, with cover images, full screen viewing, and newsfeed preferences. So photos are huge. But simply posting photos is […]

9 Words to Make Your Content Marketing Stand Out

9 Words to Make Your Content Marketing Stand Out

In Content Marketing for Nonprofits, Kivi Leroux Miller mentions a language study by Jen Shang, a psychologist who studies philanthropic behavior uncovered nine agitators Americans use to define a good person: Kind Caring Compassionate Helpful Friendly Fair Hard-working Generous Honest As you can imagine, the process of going from awareness about an issue to taking […]

How to Use Facebook Graph Search to Learn About Your Facebook Fans (VIDEO)

How Use Facebook Graph Search to Spy on Your Facebook Fans (VIDEO TUTORIAL)

One of the most critical aspects of an effective content marketing strategy is understanding your audience. When you understand your audience – really get them – your content strategy becomes more relevant, and interesting to your community! Fortunately, Facebook has billions of bits of data about all the stuff we like. Whether it’s a page […]