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Archive | Online Fundraising

4 Creative Summertime Fundraising Projects

In June, everyone shifts into summertime mode. The kids are done with school. Summer camps and vacations are anticipated. And for many nonprofit marketers, work slows down or takes on a different pace. 4 Creative Summertime Fundraising Projects How can you make the most of your summertime mode? Here are a few creative summertime fundraising projects to get […]

5 Questions for Paula Van Ness – Founder of 12by12by12

One thing that unites our divided nation is a concern about America’s future. The stakes are high. These are challenging times for thousands of nonprofit organizations across the country protecting our most vulnerable populations. 12by12by12 (SM) invites a community of donors and advocates to join together in steady and consistent giving to great organizations doing important work. […]

Increase Fundraising Results by Making Your Donor FEEL Like a Hero

Donors don’t give because they’re generous. They give because it feels great. And being a hero feels the best. This isn’t just unicorn thinking. It’s a phenomenon that’s hard-wired deeply in the human brain from millions of years of evolution. (Yay, science!) When you tell donors they can “feed hungry children”, “stop human trafficking” or […]

50 Big Fundraising Lessons from #BloomCon

This week, I attended BloomCon, the annual conference sponsored by Bloomerang. The focus is on donor retention, which the Bloomerang staff keeps a close eye on. The lineup of speakers was the best around. And because they were dishing out fundraising lessons, I thought I’d share some of the best ones with you. Fundraising Lessons […]

Top 5 Nonprofit Conferences for 2017

There are so many amazing nonprofit conferences to choose from, many more than even just 3 years ago! So trying to figure out which conferences to attend can be daunting. Here are 5 of the most notable, can’t-miss nonprofit conferences in 2017 (in no particular order). 1. Cause Camp Cause Camp is a nonprofit conference by […]

Smart Fundraisers Don’t Raise Money This Way. So Why Are You Doing it With Email?

A friend of mine recently expressed frustration over her boss not getting the value of email fundraising, which according to M+R is the most effective channel for online fundraising. Like many nonprofits, her organization is trying to raise money by blasting their email list. They’re not segmenting their list, and they’re not personalizing their email […]

John Haydon