The Nonprofit Marketing Personas Workbook [FREE DOWNLOAD]

Nonprofit marketing personas workbook

Marketing personas are powerful tools to help you create more effective call-to-actions, social media content, landing pages, and email messages.

This free e-book will walk you through eight steps to creating and using effective marketing personas for your nonprofit.

You will learn:

  • What marketing personas are and why you should care.
  • How to discover the emotional triggers that motivate your supporters.
  • Four questions that will breath life into your personas.
  • Resources for finding photos you can use for your personas.
  • How to use your personas to improve your website content.

Also included is a six page template you can print out and use to create your own personas.

Download this important workbook now:


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John Haydon