Tag Archives: landing pages

19 Ways to Raise More Money From Donation Pages

What makes a kick-ass donation page? Is it the words? Images? Where buttons and fields are located? The short answer is yes. Together, these elements must convey enough emotional punch and urgency to inspire people to donate. Your donation pages reflect your brand Your community is totally unique, so slapping the latest best practice on […]

11 Surprising Donation Form Optimization Stats [INFOGRAPHIC]

Donation form optimization is a key part of online fundraising success and a great way to boost donor acquisition. But sadly, so many nonprofits are doing it all wrong. A recent research report covering a variety of online fundraising topics done by Brad Davies and others at Dunham+Company reveals some surprising results that you, a fellow online fundraising enthusiast, should be aware […]

What Goes On Inside The Head Of Your Website Visitors?

  The 2013 MILLENNIAL IMPACT REPORT includes 20 usability tests of the online presences of nine nonprofits. These tests include screen-captures of millennials visiting websites, Facebook Pages, Twitter feeds, viewing email messages, and more. Millennials’ biggest pet peeves are websites that are not mobile-friendly and outdated information. You can view all of the usability tests […]

John Haydon