7 Tips for Using Hashtags Effectively on #GivingTuesday

What are the best ways forĀ using hashtags effectively for your GivingTuesday campaign, and what tools should you use to monitor your campaign and track mentions?

Here’s a short presentation I gave to my email subscribers:

  1. LISTEN FIRST – Research trending hashtags used by your community. Checkout hashtagify.me and hashtagging.com.
  2. KEEP IT SIMPLE – Make a hashtag that is short, relevant and easy to remember.
  3. GO BEYOND TWITTER – The party will spill out into Instagram, Facebook, etc.
  4. TRACK MENTIONS – Use technology to track mentions of your hashtag. Check out mention.com and tweetchat.com.
  5. PROMOTE YOUR HASHTAG – Frequently, with all channels.
  6. ENGAGE – Reply, retweet, like… support and encourage.
  7. SAY THANKS – Say thanks and report back about results.

Tags: , , ,

John Haydon